The ability to quickly create high-quality landing pages is vital for an affiliate marketer. Has a situation like this ever happened to you, when you have a nice offer, but the landing page provided by the affiliate program leaves much to be desired? We all sooner or later realize the need to create our own landing pages. Many aspiring affiliate marketers try to create landing pages on their own using HTML, CSS and Javascript. But that’s incredibly time-consuming, which becomes a serious problem if you have never worked with web design or when you need to make a large number of landing pages at once.
Landing page constructors can help you deal with this problem, since their functionality is specially tailored for the rapid creation of web pages. This article will discuss the advantages and features of these services as well as provide some useful tips for working with them. We’ll also quickly go over the best constructor..
Table of contents
What are constructors?
A Landing page builder is special software that allows you to create optimized landing pages with high conversion rates. They are essential for marketing specialists, affiliate marketers and entrepreneurs looking to run effective ad campaigns, perform A/B testing, or sell high-value products.
Usually, landing pages are created in a constructor by using the drag-and-drop method. Thanks to this, anyone can create a landing page with a high-quality design, as they do not need to have specialized knowledge in the field of web development.
Read LeadBit review “Pre-landing pages – what are they, how to use them, pros and cons“.
Advantages of using
Landing page constructors are widely used in affiliate marketing. Their main advantages are:
- the ability to easily create effective pages without any experience in design or programming;
- significant time savings due to the use of ready-made templates;
- no need to experiment, as templates are proven solutions in terms of high conversion rates;
- the page will be adapted for all devices;
- basic analytics and reports;
- many services offer A/B testing, which will allow you to optimize landing pages;
- almost all constructors can be integrated with other services, including analytical and advertising platforms, payment systems, and email projects.
Paid and free – should you pay more?
Completely free constructors are hard to find. Usually each service has paid plans and a free trial. You can work using a free plan, but its features are likely rather limited. Therefore, in practice, the use of free products will be an ineffective solution.
For proper results it’s better to choose one of the paid options. When choosing, you should take into account the features you get from that particular plan. The cheapest plan is often enough. But when working with large volumes of info and/or in a team, you might need to opt for a more expensive plan.
How we chose the best services
Our specialists and partners regularly use landing page builders. Thanks to this, we are well aware of the features, advantages and disadvantages of the most popular options. Specifically for you, we decided to compile the top landing page builders that, in our opinion, have come across the best.
When choosing the best quality sites, we focused on a number of important indicators. These are the number of available templates, the availability of a trial version and built-in analytics, the cost of use. When compiling the list of the best constructors, we also took into account the possibility of conducting tests, integrating with other sites, whether or not they offered a database of free photos and some other parameters.
TOP 20+ best landing page constructors
Unbounce
This builder will be a good choice for experienced affiliates. It will be a little difficult for beginners to navigate the interface. Unbounce has an advanced editor and over 800,000 free images to insert into your projects.
- Cost: 4 plans for $80-300.
- Free trial period: included.
- Features: adding custom JavaScript, CSS and HTML code, Smart Traffic feature for landing page optimization, dynamic keyword replacement for PPC.
- Integrates with: WordPress, AWeber, Slack, Google Analytics, AdWords, Zendesk, Agile CRM.
- A/B testing: included.
- Ready-made templates: included, 100+.
- Adaptive design: included.
- Pop-up windows: included.
- Option to publish a landing page : included.
- Built-in analytics: included.
- Its own photo stock: included.
Instapage
A simple and convenient tool for creating attractive landing pages. Users are offered a large number of templates, fonts and images. With Instapage, even beginners can create an amazing landing page in minutes. Among the distinctive features, it is worth noting the Thor Render Engine function used to speed up page loading.
- Cost: $149 a month.
- Free trial period: included (14 days).
- Features: easy drag-and-drop, form builder, widgets, heatmaps, global blocks feature for quickly editing multiple pages.
- Integrates with: WordPress, HubSpot, Marketo, Paypal, Google Analytics, Hotjar, Facebook Ads, CallRail, Gmail.
- A/B testing: included.
- Ready-made templates: included, 200+.
- Adaptive design: included.
- Pop-up windows: included.
- Option to publish a landing page: included.
- Built-in analytics: included.
- Its own photo stock: included.
Hubspot
This is a useful service for marketing specialists that offers many useful tools, one of which is a landing page builder. Allows you to quickly add videos to landing pages, preview them on different devices, publish personalized calls to action.
- Cost: 3 plans for $40-320.
- Free trial period: not included.
- Features: adding chats and bots, connecting plugins, creating forms.
- Integrates with: other Hubspot services, Facebook Ads.
- A/B testing: included.
- Ready-made templates: included, 20+.
- Adaptive design: included.
- Pop-up windows: included.
- Option to publish a landing page: included.
- Built-in analytics: included.
- Its own photo stock: not included.
Leadpages
Leadpages makes it easy to develop landing pages that are distinguishable by their high loading speed. You can add a planner, booking form, timers, a video player and other items by use of drag and drop. The interface looks a bit dated. Also, you cannot publish landing pages to custom URLs.
- Cost: 4 plans for $80-300.
- Free trial period: included.
- Features: plugin support, form creation tool, lead capture with forms, unlimited mobile pages.
- Integrates with: WordPress, Google Analytics, Hotjar, Gmail, Google Ads, Facebook Ads, Shopify, LiveChat, Chat.io, PayPal, GetResponse.
- A/B testing: included.
- Ready-made templates: included, 160+.
- Adaptive design: included.
- Pop-up windows: included.
- Option to publish a landing page: included.
- Built-in analytics: not included.
- Its own photo stock: not included.
GetResponse
GetResponse a popular email marketing platform with a landing page constructor. Allows you to easily create responsive pages with high conversion rates. You can integrate payment systems and perform A/B testing. You also get a free domain with a SSL certificate.
- Cost: 4 plans starting from $15 a month
- Free trial period: included (30 days).
- Features: easy drag and drop of page elements, form builder, integration with mail and social networks, unlimited number of landing pages.
- Integrates with: WordPress, Shopify, PayPal, Google Analytics, AdWords, KissMetrics, Bing.
- A/B testing: included.
- Ready-made templates: included, 180+.
- Adaptive design: included.
- Pop-up windows: included.
- Option to publish a landing page: included.
- Built-in analytics: included.
- Its own photo stock: included.
Systeme.io
Systeme.io is a multifunctional email marketing platform that allows you to automate advertising activities. Its distinguishing features are superb customer support, an intuitive interface and a large number of options.
- Cost: 4 plans for $80-300.
- Free trial period: included.
- Features: blogging, templates are divided into thematic categories, sales funnel creation, landing page template builder, conversion tools.
- Integrates with: PayPal, Stripe.
- A/B testing: included.
- Ready-made templates: included.
- Adaptive design: included.
- Pop-up windows: included.
- Option to publish a landing page: included.
- Built-in analytics: included.
- Its own photo stock: included.
Wishpond
Wishpond is an efficient and intuitive landing page constructor. A set of ready-made templates has already been geared to resulting in high conversion rates, thanks to appeals being placed in the right places, as well as a pleasant color combination. Visual analytics with the ability to export the list of visitors are available.
- Cost: 3 plans for $49-199 a month.
- Free trial period: included (2 weeks).
- Features: marketing automation, simple interface, unlimited campaigns, form creation, online contests, a large section with training materials.
- Integrates with: 300+ (WordPress, Facebook, Aweber, Active Campaign, MailChimp, Slack, Agile CRM and others).
- A/B testing: included.
- Ready-made templates: included, 100+.
- Adaptive design: included.
- Pop-up windows: included.
- Option to publish a landing page: included.
- Built-in analytics: included.
- Its own photo stock: not included.
Landingi
Landingi is online landing page builder is perfect for beginners, since you don’t need deep technical knowledge to create and launch your own landing page. Elements on the page are positioned anywhere by dragging and dropping. The flexible settings and unlimited traffic should be noted in particular.
- Cost: 4 plans for $80-300.
- Free trial period: included.
- Features: plugin support, form editor, landing page upload.
- Integrates with: Hubspot, Mailchimp, Salesforce.
- A/B testing: included (except for the cheapest plan).
- Ready-made templates: included, 100+.
- Adaptive design: included.
- Pop-up windows: included.
- Option to publish a landing page: included.
- Built-in analytics: included.
- Its own photo stock: not included.
ucraft
Ucraft is a great option for those who want to create effective, attractive landing pages. E-commerce is supported, for example, there are several types of delivery and payment. Over two million icons, SEO tools, domain and SSL for free.
- Cost: 3 paid plans for $10-69. There is a free plan that allows for the publishing of one multi-page website.
- Free trial period: included.
- Features: easy to create an individual design, multilingual support service, the ability to work in teams with different team members having different levels of access.
- Integrates with: design and marketing tools.
- A/B testing: not included.
- Ready-made templates: included, 80+.
- Adaptive design: included.
- Pop-up windows: included.
- Option to publish a landing page: included.
- Built-in analytics: included.
- Its own photo stock: included.
ClickFunnels
The ClickFunnels service allows you to create a high-quality one-page page from scratch using a visual editor. It is a great affiliate marketing tool that can help you get that high conversion rate.
- Cost: $97 a month.
- Free trial period: not included.
- Features: adding video, tracking code, plugin support, creating custom designs, form builder, custom templates.
- Integrates with: answering machines .
- A/B testing: not included.
- Ready-made templates: included, 10+.
- Adaptive design: included.
- Pop-up windows: included.
- Option to publish a landing page: included.
- Built-in analytics: not included.
- Its own photo stock: not included.
LanderBolt
LanderBolt – a powerful landing page constructor adapted to work with affiliate programs. This is a landing page builder with flexible settings and wide design possibilities. The focus here is on analytics and professional work with traffic.
- Cost: $47 a month.
- Free trial period: included.
- Features: import of websites in the zip format, uploading files via FTP, a free domain, SSL encryption, API support, multivariate testing.
- Integrates with: AdPlexity, Voluum.
- A/B testing: included.
- Ready-made templates: included, 100+.
- Adaptive design: included.
- Pop-up windows: included.
- Option to publish a landing page: included.
- Built-in analytics: included.
- Its own photo stock: not included.
Landerize
Landerize tailored specifically for affiliate marketing.It offers many templates that have proven themselves to work well in practice. Any element of the page can be easily changed or moved. The best features are fast loading pages and adaptation to smartphone and tablet screens.
- Cost: 77 and 237 euros a month.
- Free trial period: included.
- Features:a wide variety of settings, an easy-to-navigate editor, responsive design, round-the-clock tech support.
- Integrates with: nothing.
- A/B testing: not included.
- Ready-made templates: included, 50+.
- Adaptive design: included.
- Pop-up windows: not included.
- Option to publish a landing page: included.
- Built-in analytics: not included.
- Its own photo stock: not included.
Lander
Lander a great service for creating landing pages quickly and easily, making and displaying PPC campaigns and social media ads, and engaging in email marketing. You can create landing pages for events, product sales, collecting subscribers, etc. The templates are optimized for search engine promotion and affiliate marketing. The builder allows you to conduct A/B testing and track conversions.
- Cost: $16-83 a month.
- Free trial period: included.
- Features: dynamic text replacement in ads, many Google fonts, adding social media buttons, supports Google maps.
- Integrates with: Paypal, Facebook, Google Analytics, Marketo, VerticalResponse, Doppler, AWeber, Feedbacklite, Transifex, CustomerIcare, Bablic, Tawk.
- A/B testing: included.
- Ready-made templates: included, 100+.
- Adaptive design: included.
- Pop-up windows: included.
- Option to publish a landing page: included.
- Built-in analytics: included.
- Its own photo stock: not included.
Convertri
Convertri is distinguished from the others with its quick loading speed. It provides an extensive collection of blocks and individual elements to create an original landing page. The service automatically generates mobile pages that can be changed at your discretion in a special editor.
- Cost: $99 a month.
- Free trial period: included.
- Features: dynamic text for automatic page adaptation, video display customization, free SSL certificate, countdown timers, payment acceptance, large selection of fonts.
- Integrates with: Zapier, AWeber, Demio, Drip, Sendlane, Stripe, GoToWebinar, MailChimp, InfusionSoft, GetResponse.
- A/B testing: included.
- Ready-made templates: included, 20+.
- Adaptive design: included.
- Pop-up windows: included.
- Option to publish a landing page: included.
- Built-in analytics: not included.
- Its own photo stock: not included.
PureLander
PureLander is a multifunctional landing page builder that allows you to import pages or create them based on ready-made templates. You can add inline scripts to your landing page to increase your CTR. A distinguishing feature is the vibration function for mobile devices.
- Cost: $25 a month.
- Free trial period: not included.
- Features: adding your own scripts, countdown timer, sound notifications and audio playback, redirection, getting information about the browser and device.
- Integrates with: not included.
- A/B testing: not included.
- Ready-made templates: included, 150+.
- Adaptive design: included.
- Pop-up windows: included.
- Option to publish a landing page: included.
- Built-in analytics: included.
- Its own photo stock: not included.
PageWiz
With PageWiz any affiliate marketer can create an attractive landing page with high conversion in minutes. There are built-in automation and testing features, flexible settings and many additional options. Allows you to manage multiple accounts at the same time.
- Cost: $25-169 a month.
- Free trial period: included (30 days).
- Features: real-time statistics tracking, widgets, email reports, API work, free SSL certificate, CDN support to optimize downloads.
- Integrates with: Paypal, SugarCRM, SalesForce, AWeber, AdWords.
- A/B testing: included.
- Ready-made templates: included, 100+.
- Adaptive design: included.
- Pop-up windows: included.
- Option to publish a landing page: included.
- Built-in analytics: included.
- Its own photo stock: not included.
KickOff Labs
If you need to create an effective advertising campaign, then KickOff Labs is a good choice. It offers several dozen different templates, as well as tools for increasing conversions and increasing the number of leads. There are analytics and customizable reports with filters by source and time.
- Cost: 4 plans for $19-199 a month.
- Free trial period: included.
- Features: widgets, smart email newsletters, custom HTML code, conversion enhancement tools, sending personal greetings to customers, visual analytics.
- Integrates with: Zapier, Aweber, MailChimp.
- A/B testing: included.
- Ready-made templates: included, 100+.
- Adaptive design: included.
- Pop-up windows: included.
- Option to publish a landing page: included.
- Built-in analytics: included.
- Its own photo stock: not included.
SendinBlue
A marketing platform that offers advertisers many useful features. SendinBlue makes it easy to create vibrant landing pages using drag-and-drop. You can create landing pages from scratch or use ready-made templates.
- Cost: 2 paid plans for $25 and $69 a month. There’s also a free plan with limited functionality.
- Free trial period: included (30 days).
- Features: marketing automation, Facebook ads, retargeting, API, real-time reporting, advanced click and visit statistics, heatmap, plugins, multi-user access.
- A/B testing: included (in paid plans).
- Ready-made templates: included, 30+.
- Adaptive design: included.
- Pop-up windows: included.
- Option to publish a landing page: included.
- Built-in analytics: included.
- Its own photo stock: not included.
Tilda
Tilda is a wonderful landing page builder with a visual editor that allows you to add footers, information columns, blocks with benefits, rates and reviews, videos, galleries and much more. With the Zero Block function, you can create your own sections. The domain is provided free of charge if you get an annual subscription.
- Cost: $10-20 a month. There’s also a free plan that lets you publish one website.
- Free trial period: the free plan.
- Features: animation effects, block model of page creation, full-screen photos, insertion of videos from YouTube and Vimeo, an extensive collection of fonts, creation of individual forms for collecting customers, notifications in Telegram and Slack, your own CRM, creation of polls, multi-level access for a team.
- Integrates with: Jivosite, YClients, Chatra.io, Callbackhunter, Robokassa, PayPal, LiqPay, Stripe.
- A/B testing: included.
- Ready-made templates: included, 210+.
- Adaptive design: included.
- Pop-up windows: included.
- Option to publish a landing page: included.
- Built-in analytics: included.
- Its own photo stock: included.
Wizzi
Wizzi can be integrated with many third-party services to analyze traffic and track advertising campaigns. The software is implemented on the basis of a cloud platform, so the service has a high speed of operation, reliability and the ability to scale projects.
- Cost: depends on the number visits. Up to 500 thousand visitors per month – $1,500. If this indicator is exceeded, you will need to pay $2 for each extra thousand visitors.
- Free trial period: included.
- Features: optimization of landing pages in automatic mode using artificial intelligence, tracking performance indicators, multidimensional split testing, user-friendly editor.
- A/B testing: included.
- Ready-made templates: included, 100+.
- Adaptive design: included.
- Pop-up windows: included.
- Option to publish a landing page: included.
- Built-in analytics: included.
- Its own photo stock: not included.
Wix
Wix has become as popular as it is thanks to how easy it is to use it. It allows you to optimize pages in terms of SEO, create colorful galleries, connect your own domains, use pre-installed fonts, connect via API to external services.
- Cost: $4-24 a month.
- Free trial period: included.
- Features: a large selection of widgets, accepting payments, creating pop-ups, connecting chats, organizing mailings, inserting your own JavaScript code, synchronizing with major social networks, the Corvid feature for automating behavioral scripts, smart tips, detailed analytics, SSL certificate.
- Integrates with: Google Analytics, payment systems, analytical services.
- A/B testing: not included.
- Ready-made templates: included, 200+.
- Adaptive design: included.
- Pop-up windows: included.
- Option to publish a landing page: included.
- Built-in analytics: included.
- Its own photo stock: included.
Recommendations for working with constructors
When using standard templates, you should try to choose options that fit the theme of the project.
When creating a landing page, you should not forget about implementing adaptability, since many users are looking for information on the Internet from their smartphones. The page should have a sleek design and understandable navigation.
Not sure how to create a separate mobile landing page? Read our article here.
Advertising experts advise against cluttering the page with unnecessary text and lots of pictures. You need to fill the landing page with only useful content. Moreover, it must persuade the visitor to perform the target action as quickly as possible.
When working with landing page builders, you need to use as many features of the plan you chose as possible. For example, integration with affiliate programs, trackers and mailing services. You should definitely use the analytics provided by the service. With their help, you can optimize landing pages and increase conversion.
When choosing a suitable constructor, you should evaluate its functionality, usability, and the variety of available templates. Before purchasing a paid plan, you should test out several builders using the free trial period (if offered).
About other tools that will simplify the work of an affiliate marketer, read in this article .