Social marketing

Tiktok Ad Targeting

Let’s continue our series of articles about TikTok. This platform never ceases to amaze, each developer conference presents us with new tools for creating effective ad campaigns, increasing the potential ...

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TikTok Ad full guide

TikTok is turning from a social network exclusively for children and teenagers into a full-fledged platform for all ages. At this stage, the prevalence of generation Z over other age ...

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TikTok Ad Types

The TikTok social network is receiving more and more attention from marketers around the world. Rapid development, evolutionary leaps every season, and the constant new features addition (sometimes even unique) ...

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Cloaking on Facebook

Facebook algorithms are constantly evolving. This also applies to targeting (Facebook Ads Manager still has the most detailed targeting in the world, more about setting up ads in it in ...

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Guide to Instagram Ads

«Instagram goes to a new level».  Marketing news resources have been full of similar headlines for the past 5 years. And indeed, the social network is constantly breaking records, getting ...

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